Supplier.io
Brand Identity + Visual Expression
“Powering the next generation of the internet.”
N1 is a new Layer 1 blockchain built to make the internet faster, more connected, and more open. It’s designed to handle over 100,000 transactions per second with near-zero latency, giving developers and users a platform that feels instant and limitless.
As the brand design lead, I’ve been responsible for shaping N1’s visual identity and storytelling. From leading a full rebrand that aligned the company’s technical innovation with a strong, human narrative, to developing cohesive brand systems across product, marketing, and community channels. My work has spanned the design of N1’s rebrand launch, website, product UI, and social ecosystem, as well as sub-brands like Mindshare (a social predictions platform) and TradeRush (a gamified trading app).
The goal across each touchpoint was to create a visual language that felt bold, kinetic, and intelligent, reflecting both the technological power of the chain and the creative energy of the people building on it.
N1 is a new Layer 1 blockchain built to make the internet faster, more connected, and more open. It’s designed to handle over 100,000 transactions per second with near-zero latency, giving developers and users a platform that feels instant and limitless.
As the brand design lead, I’ve been responsible for shaping N1’s visual identity and storytelling. From leading a full rebrand that aligned the company’s technical innovation with a strong, human narrative, to developing cohesive brand systems across product, marketing, and community channels. My work has spanned the design of N1’s rebrand launch, website, product UI, and social ecosystem, as well as sub-brands like Mindshare (a social predictions platform) and TradeRush (a gamified trading app).
The goal across each touchpoint was to create a visual language that felt bold, kinetic, and intelligent, reflecting both the technological power of the chain and the creative energy of the people building on it.
Creative Direction
Jonathan Byrne
Art Direction
Vanessa Jeschke
Design and Motion
Nicolas Noratto
UX Oversight
Luisa Betancourt
